Here’s a selection of my favourite top 20 advertisements using wit or humour.

I love advertising – especially witty advertising. Witty advertising works best on well-known brands or relevant issues, hitting you at a more personal, subliminal level, bringing out a smile on your face.

They are memorable, in that they take the ordinary and place it into a different context. This makes the brain double-take and lets the reader take in the ad, retaining it longer. Who doesn’t like to laugh or giggle, it produces a warm feeling inside. This is just what the advertiser wants – to get friendly with you and remember them when you’re out shopping or driving…

If you require any help with your advertising, from press ads to online banners, we can help!

Bic_ad

BurgerKing_ad

ChandonRose_ad

DietPepsi_ad

Drive2_ad

Driving_ad

Erdal_ad

Glassex_ad

HarrysBread_ad

Heinz_ad

levis_ad

NailBiter_ad

Natan_ad

Nike_ad

OrbitGum_ad

PepsiTwist_ad

Ponds_ad

Pool_ad

Raid_ad

Smoke_bus_ad

 

Andy Fuller

Andy Fuller

Hi, I'm a logo, brand and UX/UI designer, brand strategist and general blogger. Passionate on helping creative entrepreneurs and ecomms launch and grow their digital experience. As well as drumming on me bongo drums by night :)

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